Interesting the Guardian article starts with homophobia and then doesn’t mention any.
The Dylan Mul-vain-ey stuff seems like harmless fun. It’s more the TikTok like-junkies, corporate sponsors and great resetters who are suspect.
I was wondering (I’m a bit out of touch) if the ad campaign is a play on words - Bud Light as in male-friend-light-on-testosterone or ‘Bud, lighten up’.
It’s a commercial decision possibly partly based on the idea men piloting a barbecue can take a joke against themselves.
I’d guess 80% of Dylan’s fans are heterosexual women. If Anheuser-Busch had put the stuff in bottles and served it with a little rainbow umbrella their fortune would be made. Oh yeah.
This is the most disconnected I’ve ever seen a corporate brand be from its customers. It’s doubly hilarious to think of all of the behind the scenes scrambling the old heads we’re doing after they climbed out of their Scrooge McDuck style money pools and fatly harrumphed their way to the old rotary phones their butlers were holding, only to learn they couldn’t fire anyone because the Title VII lawsuit waiting to happen is a white woman whose sin was promoting transes to the entire US population of diesel mechanics, frat bros and power linemen.
Try out Savanaah Marco LaVulva or Lady Miki Charlemagne: https://www.theguardian.com/world/2022/sep/12/drag-queens-and-tiktokers-queer-fijian-influencers-challenging-traditional-notions-of-masculinity
Interesting the Guardian article starts with homophobia and then doesn’t mention any.
The Dylan Mul-vain-ey stuff seems like harmless fun. It’s more the TikTok like-junkies, corporate sponsors and great resetters who are suspect.
I was wondering (I’m a bit out of touch) if the ad campaign is a play on words - Bud Light as in male-friend-light-on-testosterone or ‘Bud, lighten up’.
It’s a commercial decision possibly partly based on the idea men piloting a barbecue can take a joke against themselves.
I’d guess 80% of Dylan’s fans are heterosexual women. If Anheuser-Busch had put the stuff in bottles and served it with a little rainbow umbrella their fortune would be made. Oh yeah.
This is the most disconnected I’ve ever seen a corporate brand be from its customers. It’s doubly hilarious to think of all of the behind the scenes scrambling the old heads we’re doing after they climbed out of their Scrooge McDuck style money pools and fatly harrumphed their way to the old rotary phones their butlers were holding, only to learn they couldn’t fire anyone because the Title VII lawsuit waiting to happen is a white woman whose sin was promoting transes to the entire US population of diesel mechanics, frat bros and power linemen.